Many emerging artists are breaking sound barriers and setting new trends, such as Iamdoechii, who spends her time between her hometown of Tampa and Los Angeles at the moment. Doechii has been immersing herself in the indie scene since releasing her first single "Girls" in 2018 and the single "Spookie Coochie" in 2019. Her music, which documents her development as a strange black girl, has propelled her, and she is working hard to keep up the momentum.
Doechii jumped into the limelight in 2021 with a viral TikTok trend to her song "Yucky Blucky Fruitcake," which had nearly 50,000 people create a video using the track and generated millions of views. Then, in September 2020, Doechii dropped her music video for the song, gaining nearly two million views. Check it out below.