You have to accomplish quite a bit in life for these career moments to not be your defining accomplishments: an Emmy nomination, a Saturday Night Live gig and collaborations with Justin Timberlake and Lady Gaga. The Futuristics—the production duo made up of Alex Schwartz and Joe Khajadourian—accomplished all of these things in one fell swoop when they produced The Lonely Island’s comedic song “3-Way (The Golden Rule),” which featured Gaga and JT for an SNL Digital Short in 2011.
The duo is certainly grateful for the experience, but they have since developed a resume that would dwarf that SNL glory. “It was a nice little bragging right, but it wasn’t much for us. We wanted to keep making music and get some top Billboard records,” Khajadourian told ONE37pm.
Schwartz and Khajadourian have good reason to feel that way. A year after the SNL stint, The Futuristics reached No. 1 on the Billboard rap charts in 2012 with Flo Rida’s “I Cry,” and they’ve scored hits with Selena Gomez (“Fetish,” featuring Gucci Mane) and Machine Gun Kelly and Camila Cabello (“Bad Things” and “Something’s Gotta Give,’ respectively) over the years. “I Cry” was on Billboard’s Hot 100 for 20 weeks, four years before streaming revenue overtook revenue from digital downloads and physical sales for the first time ever. “That was in the day when people still bought a lot of music on iTunes and people weren’t really streaming,” Schwartz said. “Over Christmas, the song was doing well, and I remember they told us it did like 1 million downloads on just Christmas Day.”