If you follow chess at all, then odds are you know Grandmaster Maurice Ashley. He's one of the most beloved figures in contemporary chess; the Jamaican-American grandmaster is a three-time national championship coach, author, ESPN commentator, iPhone app designer, puzzle inventor, and motivational speaker—just to name a few of his hats.
Throughout his time as a commentator, Ashley has amassed quite a few signature phrases, from "Gangsta Chess," a style of chess which "goes for the jugular" to "BOOM," a phrase he uses for a move so totally vicious that nothing other than the onomatopoeic comic book sound would suffice. The king is finally releasing a merch package, featuring hats, T-shirts, and mugs emboldened with his signature catchphrases.
