World heavyweight champion Anthony Joshua doesn’t settle.
Whether it’s savvy investments or defeating fighters for big purses, Joshua is a competitor. In his progress to become boxing’s first billion-dollar prizefighter, Joshua has scored lucrative endorsement deals with big names such as Under Armour, Beats by Dre, Lucozade, StubHub, Jaguar, EQ Nutrition, Dafabet, Lynx, Audemars Piguet and Texo Construction.
While maintaining his undefeated record, Joshua is reeling in up to $30 million per bout. With more and more money flowing into boxing events, that number has the potential to become even bigger as Joshua’s competition heats up. A partnership with DAZN—boxing’s fast-growing streaming service, run by former ESPN president John Skipper—is already shaping up to be one of the smartest business moves by an athlete in recent years.