Note: the header artwork for this article can be found on SuperRare.
So you just learnt about NFTs... Welcome!
Maybe you landed here after hearing about Beeple’s $6.6 million NFT sale at Christie’s. Or perhaps you're just tuning in after learning about electronic musician 3LAU’s whopping $11.6 million NFT auction this weekend.
It’s no surprise you’re here. These headlines are sure to turn heads. And there is good reason to get excited. Artists who just months ago were reliant on intermediaries and/or freelance gigs to make a living off their art, now suddenly have real power in their hands.
These numbers — along with the ones we’re hearing out of NBA Top Shot, Cryptopunks, etc — are going to get people’s hearts pumping. There’s no doubt.
However, it’s important to recognize that underneath these eye-catching headlines lies a completely fresh landscape of opportunity for creatives and fans alike — not to necessarily make a million dollars overnight — but to collectively build a sustainable online ecosystem for creatives of any level to thrive.
For some of us, this newborn excitement in the NFT space can come with a package of anxieties that we might categorize as FOMO. Perhaps questions pop into your head like, “ok how do I get a piece of this action?” or “I don’t want to miss the boat!” or “what do I dooo?!?”
As this energy bubbles up in you, I think it’s important we tease apart a few nuances in all the excitement and come to some sensible plan of entry into this brand new world.