This Weekend, We Kicked Off the Gallery Beach House: A New Kind of Creator House

The festivities kicked off over the weekend, where Patrón EL CIELO helped us host a major welcome party to inaugurate the stacked month of events, plus some brunches and outings to Hamptons faves Surf Lodge and Sel Rrose.

Guests had the first chance to mingle, enjoy a Rosa Regale sparkling wine tasting, and kick back and enjoy the pool.

There's a lot in store, and we at ONE37pm have a few highlights we're especially excited about. Fitness is a major theme of the activations and we're eager to share some of the best moments from the Y7 Yoga class next week, as well as the SharkNinja pickleball tournament that will cap off the month of fun in East Hampton.

To keep up with everything going on at Gallery Beach House this summer—the coffee dates, screenings, dinner parties, cold plunges and more—follow along at @gallerybeachhouse. You'll get a sneak peek at all the major activations and also have the opportunity to see some behind-the-scenes, day-in-the-life content.

For even more, check out our roster of brands: ONE37pm, @cocktails, @recipes and @picklejuice.137. And stay tuned.