Meet the Man Whose Clothing Brand Is Worn by Diddy, Cardi B and TV Stars

Lyfestyle cofounder Kamau Harper juggles entrepreneurship with fatherhood

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Kamau Harper. / Lyfestyle

Kamau Harper is the cofounder of Brooklyn-based streetwear brand Lyfestyle Clothing, which he started alongside two close friends who wanted to bring luxury urban fashion to their customers in an affordable way, unlike similar clothes they used to buy in New York City’s Soho and Fifth Avenue shopping hubs. Stars like Diddy, Cardi B, Snoop Dogg and Lil Yachty have all worn the Lyfestyle label, helping to make it a household name in the hip-hop community. Stars on HBO’s Insecure and on VH1 have also worn Lyfestyle.

Harper, aka “Moosie,” is the embodiment of hustle. When he’s not designing, Harper works as a middle school math teacher and travels with his son’s AAU basketball program. ONE37pm caught up with Harper to talk about his brand, juggling fatherhood with entrepreneurship and the advice he gives students.

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