Building a brand is not easy. It takes a hell of a lot of dedication, and a clear vision of what you’re trying to build. It may sound elementary, but it’s a lot easier said than done. Devon Levesque, a serial entrepreneur, has built his own brand while simultaneously building others'. Through true grit and sheer determination, Levesque has accomplished incredible feats, and he is only getting started. This is what you need to know about Devon Levesque.
sports
Meet Devon Levesque, the Legend Who Bear-Crawled a Marathon
The entrepreneur and philanthropist is more than just a fitness enthusiast.
(Via IG:Devonlevesque / Hannah Scherwatzky
By: Justin Cohen
Published Oct 6, 2022
Who is Devon Levesque?
Devon Levesque is a serial entrepreneur, philanthropist, and fitness enthusiast. He is the founder of DML Holdings, a portfolio of disruptor brands in the wellness category. This includes companies like Gymshark, Arena Playbook, and PromixNutrition. A lot of Levesque's content revolves around fitness and self care routines. He even has an app, the Devon Levesque fitness app; for a subscription, you can unlock workout programs, nutrition guides, and business tips.
In 2020, Levesque conquered an unthinkable feat at the New York City marathon. He bear crawled the entire 26.2 mile marathon and finished in 20 hours and 48 minutes. This was in efforts to raise money and awareness for FitOps, a foundation that aims to reduce veteran suicide and end the stigma around mental health.
PromixNutrition
Levesque's also co-founded PromixNutrition, a supplement and protein snack company. What distances Promix from other supplements is the fact that it’s athlete tested. There are numerous testimonials from some of the most well-known athletes and athletic trainers around.
Most recently, all-pro wide receiver Odell Beckham Jr. has signed on as an investor and partner with Promix. In OBJ’s own words: “I’ve been approached by every supplement company you can think of and I finally found a company I truly believe in.” The dedication and grind that Levesque has put into the fitness industry is in full effect and we can’t wait to see what the future holds.
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