For most of us, checking our social media feeds has become a habit and, in certain cases, an addiction. It’s changed society as a whole, sometimes for the worst, but its impact cannot be understated.
Sports, in particular, has seen perhaps the most significant evolution in the way its stories and players are viewed, thanks to social media. Every single retweet, favorite, like and comment is rife for speculation about which teams they might sign with or how they feel about a new head coach. One such example is the case of New York Jets' strong safety Jamal Adams.
Adams has nearly one million followers across Twitter and Instagram, an immense reach with which to state his opinions. As the Jets searched for a new head coach in the 2019 offseason, Adams, at first, gave a strong hint as to who he wanted the team to hire, all through Instagram and Twitter. By following Kliff Kingsbury on Instagram—former offensive coordinator for USC who has gone on to become the head coach for the Arizona Cardinals—Adams showed to the world that he wanted Kingsbury. He went on to make his choice public by tweeting the following: