NIL (name, image, likeness) deals have taken college sports by storm. Tech companies, food chains, and even professional sports teams have dug their hands into it. Here are our top five winners for far:
Despite losing the starting quarterback role at the University of Oklahoma, Spencer Rattler has absolutely cashed in on NIL deals. Early on Rattler signed Fowler Auto. He was given a Dodge Charger and a Dodge Ram by the company.