Gift shopping is a yearly conundrum. What can you get for your friends who know what’s cool and have everything they need? The only solution is to lean into what they want, those decadent items that they covet but would never purchase themselves.
We tapped our in-house experts in five profitable sectors—watches, sneakers, cards, streetwear and handbags—to curate the three things they want most this holiday season. They're broken down into a save category, a cost-efficient recommendation, a splurge category, one that throws your budget to the wind and an editor’s choice, the version that our staff would buy for themselves tomorrow. Take a look and get inspired.