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Exploring Chapter 2 of the 2023 adidas Remember The Why Basketball Collection

The capsule is available to shop now

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adidas Basketball

In following up our adidas All-Star Weekend experience, we’re taking a closer look at Chapter Two of adidas’ Remember The Why. As you recall, on Friday night we attended the Remember The Why exhibition at Venue 6SIX9 for NBA All-Star Weekend, which centered around Chapter 2 of the Remember The Why Collection, celebrating the brand’s vision, on reigniting the passion for the game and the future of basketball through bold simplicity and intentional design.

This new collection celebrates the upcoming chapters of adidas, and the event at Venue 6SIX9 featured numerous special guests such as Donovan Mitchell, Candace Parker, Damian Lillard, and more. Here is an in-depth look at this latest iteration of Remember The Why, and what you can expect in the future.

Related: Here is What the adidas NBA All Star Experience Looked Like

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adidas

Chapter Two of Remember The Why is all about “Cutting Through The Noise and Distractions” to find ways to reset and remember why you started your particular journey in the first place. Crafted to serve the modern athlete while building on pillars of the past, the new collection establishes its versatility by focusing on the essentials: form, function and color. The result is a pinnacle assortment that serves to empower and inspire on your journey back to your first Why, whether it was on the hardwood, in a classroom, on stage or at home.

The 2023 collection is available to shop now via adidas.

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