This Week's Top 5 Sneaker Drops You Should Know

weekly sneaker drops jan mobile

We love sneakers. From the latest collaborations to retro kicks that bring you back to your first pair, we know that feeling when you open the box and inhale that brand-new smell. So we’re rounding up the best and most highly anticipated sneakers every week. Let’s get started.

This week’s releases feature an array of kicks that you won’t want to sleep on. 

New Balance is set to release a pack that inspires us to keep dreaming, while an all-new adidas Yeezy Boost 350 v2 colorway is perfect for spring. In addition, the brand with the Three Stripes combines two classics for a refreshing silhouette. Nike releases its latest innovative sneaker with the Nike VaporMax 360 that adds to the Air legacy we all know and love. Plus, BBC and the Reebok Answer V come together for a colorful collab. 

Take a look at the upcoming kicks, and be sure to tune in next week for another heat-filled lineup.

1. Nike VaporMax 360

nike drops

Date: Jan. 30

Price: $225

SNKRS and select Nike retailers

Nike is known to take risks by pushing the envelope of performance and innovation. Their latest development is the Nike VaporMax 360. The pair uses an original palette that is a nod to the past, while looking toward the future of Air with its iridescent Swoosh. Designed for all-around comfort, the VaporMax 360 could very well be the comfiest Air model to date.

2. New Balance “Inspire the Dream” Collection

new balance drops
New Balance

Date: Jan. 30

Price: TBD

New Balance and select retailers

To celebrate Black History Month, which is right around the corner, Kawhi Leonard and New Balance introduced a BHM-inspired collection that uses some of NB’s most classic silhouettes along with Kawhi’s go-to hoops shoe.  

The collection features the New Balance 574, 997, 850 and the recently unveiled OMN1S, which is engineered for on-court performance. 

The collection features a USA-themed palette with a vibrant red and deep navy that blends well together. To top it all off, the shoes feature hints of gold across the upper and along the midsole for an extra pop of color.

3. Adidas Yeezy Boost 350 v2 “Marsh”

yeezy drops

Date: Feb. 1

Price: $220 and select retailers 

Kanye West’s commitment to ensuring everyone gets a pair of Yeezys is now a reality. The adidas Yeezy Boost 350 v2 continues to be the canvas for debut colorways. 

Straying away from recent neutral tones, the “Marsh” colorway consists of a yellow upper and a citrus collar. The silver stripe across the shoe adds some character to it, making it a must-have, especially with the change of season coming up.

4. Adidas Superstan

stan smith drops

Date: Feb. 1 

Price: $110 and select retailers

The adidas Superstar and Stan Smith silhouettes have become some of the more iconic models from the brand. Since the ‘90s, the brand with the Three Stripes has turned these classics into pillars. Now, they’re coming together to create the upcoming Superstan. 

Minimalistic in its design, the Stan Smith upper receives a Superstar toe box for a subtle makeover. Adidas will definitely deliver more colorways of this dynamic duo.

5. BBC x Reebok Answer V

reebok answer drops

Date: Feb. 1 

Price: $180

Reebok, and select retailers

BBC and Reebok have been on their A-game with their collabs. Using a silhouette popularized by Allen Iverson that embodied his fashion-forward mantra, this upcoming colorway of the latest BBC x Reebok installment features a great range of colors and materials. If you’re looking to diversify your sneaker collection or you just want some color in your rotation, this pair is just for you.

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