How Nia Symone Is Paving The Way For Change With Purpose To Be Heard

ONE37pm: We’ve been seeing all the promo going on! When do you guys officially launch?

Nia: We are super excited to be launching in the spring/summer of 2022. We’re going to have Purpose To Be Heard community events. We’re going to focus on the importance of nutrition because food can really affect your mood, and so much more. We’ve got a lot of great things coming with Purpose!

ONE37pm: Tell about your experience with Nike’s Come Thru.

Nia: Come Thru has been a life-changing experience, and I have learned so much. This was my first time hosting a show, and from the first time I stepped on set, it was like I was going into a game. I wanted to show the world my capabilities. I was working three jobs at the start of 2021, and I was at my wit's end. I was figuring out what I wanted to do, and I was actually considering becoming a flight attendant.

In early January, there was a tweet posted that was looking for former hoopers, and my friend tagged me underneath the post. I thought nothing of it until later on when I got a message from a woman with 44,000 followers on Twitter who was verified that worked for Nike. She said that she wanted me to host a show on the app! It took me a while to process, and as it turns out, they had been watching me the whole time on my social media accounts from the moment my friend tagged me underneath that first post!

The funny thing is that right before I got that message, I had a moment where I had to ask God for a breakthrough. I was a part-time radio producer with a crazy schedule, and I was working at Overtime as well as doing some freelancing stuff. My sleep schedule was crazy, and as I mentioned, a couple of days before I got the message from the woman at Nike, I asked God for a breakthrough. I got the job on March 1st, 2021.

ONE37pm: Final Question for you Nia. Where do you see yourself in five years?

Nia: I love this question! In five years I see myself running my own production company and non-profit organization full-time, writing and directing creative stories, and giving back to the community because it takes a village. I’m just a girl from Decatur, Georgia where there’s so much black excellence. I want to live in my purpose and change the world in some type of way. 

I want to make athletes' lives easier and change the narrative in the hopes that people will start showing more grace. Athletes are human beings who have real-life challenges. So my goal is to continue walking in my purpose and create art.