Newcastle are entering a new phase in their club's history and over the next four months we'll get a strong gauge about where the Magpies are heading over the next few years.
This season hasn't gone according to plan for Newcastle and they currently find themselves in the relegation zone with more than half the campaign already behind them.
That's where new owners Public Investment Fund (PIF) - a Saudi-backed organization - become so valuable to the Magpies this month.
PIF completed its takeover in 2021 after buying out Mike Ashley at Newcastle, and the purchase was met with significant jubilation from Magpies supporters and vast displeasure from other sides across the Premier League.
The majority of the unrest comes from the fact that many are worried about another club being owned by a country could bring in outside factors that hinder the football agenda.
Paris Saint-Germain, which has a Qatari-backed ownership group has been long met by the same criticism over the years, particularly their dealing with TV rights holders beIN Sport - which they own - as well as Qatar's bid to host the 2022 World Cup.
Back in October, we wrote about what Newcastle fans could potentially expect from their new ownership.
With the Magpies in the midst of the January transfer window now, it feels like a more appropriate time to examine the situation as Newcastle aims to stave off relegation.