The World on a String: How Gentry Stein is Dominating the Yo-yo Scene

(IG: gentrystein)

When we’re young, we become enamored with our toys. As a kid, I would clutch onto my Nintendo DS everywhere I went. Somewhere along the way, that love and attachment we have for those possessions fades as we get older and busier with our everyday lives. Gentry Stein, a two-time world yo-yo champion, has built an extremely impressive brand through a toy we used to love as a kid. Stein is showing off his insanely unique yo-yo skills and introducing the sport to a whole new generation. Here is why you should be paying attention to Gentry Stein and his yo-yo magic. 

First Picking Up A Yo-Yo

Winning A World Title And Building A Brand

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